The course accesses customer interactions in context to creating patrons’ value, value-creating organizations and business approaches that line up with forward-thinking management. The philosophy and practices this course emphasis on includes appreciating and identifying customers wants and requests, patrons’ orientation, product or service differentiation and value-creating processes to attract, please and
Maintain customers through relationship management. Ideas, cases, and practical applications in customer value will be deliberated, analyzed, researched, and presented in group projects to evaluate student-learning outcomes for course.
Maintain customers through relationship management. Ideas, cases, and practical applications in customer value will be deliberated, analyzed, researched, and presented in group projects to evaluate student-learning outcomes for course.
