Consumer Behavior (MK 3500) Consumer Behavior (MK 3500) About This Course The course is a focus of the social, cultural, economic, and psychological factors that effects the decision-making process of patrons. Systems of measuring and analyzing patrons and patrons markets are presented. Requirements Prerequisites: Principles of Marketing (MK 3410) Credit Hour 3.0 credit hours Related Courses Composition I (EN 1320) Composition II (EN 1420) College Algebra I (MA 1340) General Biology (BI 1310) Leadership and Professional Development (BL 2300) General Psychology (PY 3150) Environmental Science (ES 1300) Business and Oral Communication (BA 3600) Health and Wellness (PE 1130) Humanities - Ancient to Medieval (HU 2330) Business Computer Application (IT 1100) Information System Essentials (IT 2000) Business Process Models and Management (IT 3020) Business Calculus (MA 1100) Introduction to Business (BA 1100) Accounting I (AC 2310) Accounting II (AC 2320) Microeconomics (BA 2310) Macroeconomics (BA 2320) Business Probability and Statistics (BA 2360) Business Law (BA 2340) Financing New Business Ventures (BN 3150) Management and Organization Behavior (MG 3000) Quantitative Tools and Methods (BA 2370) Corporate Finance (FI 3350) International Economics (IB 3650) Investments (FI 3900) Principles of Marketing (MK 3410) International Business (IB 3500) Production Management (MG 3500) Research Methods (BA 3120) Equity Securities (FI 3630) Consumer Behavior (MK 3500) Managerial Accounting (AC 3360) Income Tax I (AC 3380) Income Tax II (AC 4390) Entrepreneurship and Small Business (EN 3200) Personal Finance (FI 3100) Money and Banking (FI 3300) Problems of Supervision (MG 3850) Should you have any questions or issues about the course, please send us an email at info@picollege.edu Degrees and Programs Practical Nursing Diploma Learn more Associate of Science in Nursing Learn more RN to BSN Program Learn more Associate of Science in Business Administration Learn more Bachelor of Science in Business Administration Learn more Master of Business Administration Program Learn more
